By making Facebook Pages a cornerstone of your social media strategy, you’ll be catapulted way ahead of the game. In Successful Facebook Marketing, Skellie gives you a complete blueprint for creating and growing a thriving Facebook Page for your brand, website or business.

UGS : 123SU Catégorie : Étiquettes : , ,

Ce produit est actuellement en rupture et indisponible.

Description

A HUGE SOURCE OF TRAFFIC, SALES AND CLIENTS

Facebook Pages have the power to send hundreds of thousands of visits, build passionate followings around your brand, and bring in sales and clients for your business. Yet, most of your competitorsdon’t even know they exist.

Successful Facebook Marketing contains information that Fortune 500 companies are paying social media consulting firms tens of thousands of dollars to share. You’ll learn all the strategies I used to co-ordinate my team to build and direct a network of 11 Facebook Pages with over 100,000 fans.

ROM THE AUTHOR…

« Hi! I’m Skellie, the author of Successful Facebook Marketing. I’ve been involved in web publishing for more than 10 years. For the last four years I’ve been teaching people about how to get results with blogging and social media.

I direct Envato’s Tuts+ Network and its Facebook Pages, including the Psdtuts+ Page with its 30,937 fans… and counting!

I strongly believe more freelancers, entrepreneurs and website owners should know how powerful Facebook Pages can be. But unfortunately, most of the select few people who are ‘in the know’ don’t want to share this information. They want to hold on to their competitive advantage for as long as they can!

I realized that if I wanted other people to learn how to have success with Facebook, I would have to teach it myself.

So, I gave in, put my head down, and started to write… »

WHAT THE BOOK COVERS…

WHAT ARE YOU TRYING TO ACHIEVE WITH FACEBOOK?

  • Learn the reasons why Facebook has incredible potential for your brand, website or business
  • Find out the real value of a Facebook ‘Like’
  • Learn why most Facebook marketing strategies are superficial and not based on end results

A STEP-BY-STEP GUIDE TO CREATING A PROFESSIONAL FACEBOOK PAGE FROM SCRATCH.

  • Advice on which category to create your Page under. This is important, as making a mistake here can cause your Page to get less exposure than it should.
  • Learn how to set up a Page that creates the perfect first impression
  • Get strategies for creating a killer profile image
  • Make clever use of your Page’s photo bar
  • Quick methods to get your first few ‘seed’ fans and start building a community around your Page

LEARN HOW TO GET YOUR FIRST 100 FANS.

  • Discover the one Facebook tool you must use to start adding fans on autopilot
  • Gain an understanding of all the promotional tools available to you, and learn how to use them
  • Clever tips for promoting your Facebook Page on your pre-existing social media accounts

USE UNIQUE UPDATES AND CONTENT TO CREATE A SUCCESSFUL FACEBOOK PAGE.

  • Learn strategies for interacting with fans and building a loyal community
  • Simple instructions on how to automatically publish new content to your Facebook Page
  • Learn how to selectively cross-publish tweets to your Facebook Page, saving you time and effort
  • Discover exactly what types of content to publish to get traffic from Facebook
  • Learn how to get fans interacting with your updates
  • Find out how to effectively market your products and services through your Facebook Page
  • Learn how to get a clean and professional vanity URL for your Page (i.e. Facebook.com/RockablePress)

CONVERT VISITORS INTO FANS BY CREATING EXCLUSIVE FAN-ONLY EXPERIENCES.

  • Up to date methods on how to create fan-only experiences that compel visitors to ‘Like’ your Page, using examples from some of the world’s most successful Facebook Pages
  • Step-by-step instructions on adding a ‘fans only’ area to your Page
  • Advice on the kind of incentives that will work for your audience
  • Learn how to expand Facebook’s functionality and add custom tabs to your Page

USE FACEBOOK INSIGHTS TO GET EXTREMELY USEFUL DATA ON THE GROWTH OF YOUR PAGE, AS WELL AS YOUR TARGET AUDIENCE.

  • Once you have a certain number of fans, the question becomes: how many of my fans are actually engaged with my Facebook Page? You can use Facebook’s Insights to learn the answer.
  • Learn how to measure the success of your Facebook efforts, and track the growth of your Page
  • Determine which kind of content performs best with your audience
  • Get detailed demographic information on your target audience. This is information that some companies pay thousands of dollars to get

LEARN A TEST-DRIVEN APPROACH TO FACEBOOK’S ADVERTISING PLATFORM.

  • Learn how to create cheap, super-targeted advertising campaigns that reach people who are actually interested in your offer
  • Learn strategies for high-converting ad copy
  • Discover a test-driven approach to running Facebook Advertising campaigns
  • Get results and useful data. Even with a tiny budget of just $5 – $10

WHAT YOU GET…

145 FULL-COLOR SCREENSHOTS

05_img

The book is teeming with screenshots that show you where everything is, provide visual examples, and instruct you on how to set up your Page for success. Helpful arrows focus your attention on what’s most important within the screenshot.

FOLLOW ALONG AS I CREATE AND DEVELOP A FACEBOOK PAGE FROM SCRATCH

08_img

The book runs along one common thread: the creation of a Facebook Page for my blog, Skelliewag. You’ll see me create a Page, add branding and content, and use promotional tactics to grow it to over 100 fans in a short space of time.

You can duplicate everything you see on your own Page, following the exact same process. Everything is fully documented with screenshots and explanations of every decision that goes into creating my Page. Having a running example makes it so much easier to follow along with the steps to creating a successful Page.

THERE’S NO RISK!

This book, like every Rockable title, comes with a 7 day 100% Money Back guarantee. If you’re unhappy with the book for any reason, or feel it’s not for you, you can get a full refund

WHAT THE PROFESSIONALS ARE SAYING…

« A rock-solid primer on how to tap into the power of Facebook for your business. This book reveals new and creative ways to build your tribe. »
JONATHAN FIELDS – AUTHOR OF CAREER RENEGADE

« Nuts and bolts explanations in plain English and clear screenshots walk you through everything you need to know. A must-have for Facebook marketing newbies. »
MICHAEL MARTINE – REMARKABLOGGER

Informations complémentaires

Format

Ebook, Printed

About Guaranteed Accelerated Delivery

Guaranteed Accelerated Delivery is available on products that have a "Want it delivered . . ." message that displays a delivery date and shipping option on the detail page. This date is the soonest we could deliver it to you if ordered within the time displayed.

Order with Free Shipping by Tokokoo

If your order is $35 or more, you may qualify for free shipping. With free shipping, your order will be delivered 5-8 business days after all of your items are available to ship, including pre-order items.

Track Your Package

After an order has shipped, many packages can be tracked on Amazon.com. You can find tracking information in your order details.

Avis

Il n’y pas encore d’avis.

Soyez le premier à laisser votre avis sur “Successful Facebook Marketing”

Votre adresse de messagerie ne sera pas publiée. Les champs obligatoires sont indiqués avec *

detail product

  • Pages : 214 pages
  • Cover design : Veerle Pieters
  • Publisher : Smashing Magazine
  • Language : English
  • ISBN : 0375870032
  • Product Dimensions : 16.5 × 24.0 cm (6.5 × 9.5 inches)
  • Released : September 2011

about the author

Author

Björgvin Benediktsson is a sound engineer with a diploma in audio engineering from the SAE Institute in Madrid, Spain. He’s an avid guitar player and audio enthusiast having worked in the music industry since 2006. He’s written countless articles on audio production, both for Audiotuts+ as well as his own site Audio Issues. When not writing about audio, he can be found in his home studio recording and mixing music for himself and others. He is originally from Iceland, but currently resides in Tucson, Arizona wondering why Jojo left.

Author

Co-founder of Envato, Collis has been designing and building websites for many years for small sites and large, mom and pop businesses, multinational corporations and governmental organisations. His work has been featured on numerous design and CSS galleries including BestWebGallery, WebCreme, CSSRemix, CSSMania, TheBestDesigns, and many more. Collis has an easy to read style of writing, and his tutorials at Psdtuts+ and Nettuts+ have been viewed by hundreds of thousands of Photoshop and Web Design enthusiasts. Collis is also co-author of several Rockable Press books and is passionate about teaching and training others.

Author

Skellie is the former editor of FreelanceSwitch and has worked as a freelance writer, marketer and consultant for clients sourced through her popular blog, Skelliewag. She has written for Technorati Top 100 blogs like ProBlogger, Daily Blog Tips, Copyblogger and Zen Habits, and is the author of Successful Facebook Marketing and The Freelance Business Funnel. She works as a Product Manager at Envato.

× Live Support

We are currently offline. You can email us instead.


X